July 2022 –
Mar. 2026
Mar. 2026
Senior Product Designer
Stake · Dubai, UAE
Led design across 0→1 initiatives, market expansion, and core product improvements within Stake's real estate investment platform.
- On the Extend squad, drove expansion into Saudi Arabia and Egypt — adapting onboarding, payments, and investment flows to meet local regulatory and operational requirements.
- Shaped StakeOne, a new business line for full digital property ownership, defining user mental models around ownership, allocation, and investment stages within a complex financial journey.
- Contributed to growth and core product improvements including onboarding (KYC/AML), activation flows, and conversion optimisation initiatives.
- Led the redesign of internal admin tools with the Platform squad, streamlining backend operations and reducing compliance friction.
- Partnered with product, engineering, and leadership to define product direction, prioritise effectively, and ship in fast-moving, ambiguous environments.